Milwaukee Web Design Work Samples
Milwaukee's South Shore Yacht Club is the largest and most diverse boating club in Wisconsin. This project was a write/design/build with an emphasis on brand redevelopment and projection. Among many other advanced features, the site allows people to apply for membership online instantly and pay their deposit online. Online entry and fee payment were introduced for all sailing fleets. There's even a private, members-only social media site-within-a-site. The site and all its state-of-art apps are fully mobile-optimized for phones and tablets. The new ssyc.org was part of an ambitious and successful integrated marketing campaign to rebuild SSYC's membership from its low point at the peak of the Great Recession.